5 TRENDING HAIRCUTS FOR 2024
Are you looking to change your style in 2024 but need help figuring out where to start?
We used a combination of intel from the Beardbrand Barbershop and changes in keyword search volume over the past year to determine what five haircuts are becoming increasingly popular.
Are you going to try one of these styles in 2024?
RAT TAILS
Listen — we’re not trying to tell you that rat tails are cool or look good. We’re simply telling you that rat tails have been gaining popularity again. Search volume for rat tails has been steadily climbing since 2015, and it now receives over 10,000 searches per month. Beardbrand FounderEric Bandholz already got a rat tailso you don’t have to. But if you decide to go with this style, more power to you.
SHORT MULLET
Yeah, yeah, yeah, here goes Beardbrand talking about mullets again. Mullet popularity peaked in 2020, but short mullets have remained incredibly popular.Short mulletshave been increasing in search volume since 2019 but saw a massive jump during 2023. That trend has continued into 2024, with the short mullet being particularly popular among Gen Z.
BUZZ CUT
While buzz cuts receive an expected jump in search volume yearly in the summer months, the style has maintained an upward trajectory overall. You can't beat the buzz cut if you’re looking for a low-maintenance style that looks great with various facial hair styles. We think thebuzz cutlooks best when it’s a little longer. Go for a 3 or 4 on the top and add a slight taper on the sides.
LONG HAIR
The return to prominence of men’s long hair has been interesting to witness over the past eight years. Consider this: in 2015, less than 2,000 people per searched for men’s long hair. In 2023, that search volume was over 10,000 searches per month. If you’ve got the patience to grow a long beard, you’ve got the patience to growlong hair.
BOWL CUT
1994 was 30 years ago. That’s more than enough time for things from 1994 to become relevant again — such as the bowl cut. Bowl Cuts had a big resurgence in 2020 when people were giving themselves haircuts at home. And despite a dip in search volume in 2021, interest in the bowl cut has steadily risen, and search volume has returned to its 2020 peak. If you’re looking for a way to mix up the longer on top and shorter on the sides hairstyles, the bowl cut is the perfect way to do that.
