Conscious Cocktails: More than a resolution

Dry January is coming to an end. What now?

Sourced Craft Cocktails sent this email to their subscribers on January 29, 2024.

Mastering
Mindful
Mixology

Were you one of the many resolutioners who committed to Dry January? If so, now that the month is coming to an end, you may be wondering “What’s next?”. We’d like to suggest mindful mixology.


Mindful mixology is exactly what it sounds like - consciously and intentionally consuming alcohol. They key is drinkingwithoutthe goal of catching a buzz, but rather to explore flavor profiles or responsibly socialize with friends. Gone is the era of slinging back shots, next-day headaches, and nights that you can’t seem to recall. \xa0


According to a recentGallup report, the number of adults under the age of 35 who drink alcohol has fallen to 62% — down from 72% a decade ago. Even those who do drink alcohol are drinking less than in the past; fewer than four in 10 now drink regularly.


While folks are drinking less, that doesn’t mean they’re going stone cold sober; many are opting for a drinking experience that is more conducive to a busy schedule and general wellbeing.


Conscious consumption is not only possible, but arguablymorefun. Mixing up cocktails with friends can be a creative way to connect with one another. Visiting craft bars will introduce you to new, innovative, delicious concoctions while supporting local bartenders. Most importantly, drinking with intention will allow you to embrace new experiences and make new memories that aren’t clouded by mindless indulgence.


Ready to give it a try? Grab one of ourcocktail kitsfeaturing Espolón Tequila Reposado. They come with everything you need to put the “craft” back in craft cocktails.


Happy sipping!

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