Bulking Up and All That (Introducing Bulk Buy Eligible Products)

OUTLIER sent this email to their subscribers on November 2, 2023.
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Hey Everyone,

Autumn has finally reached us in New York so it’s high time to think about layers upon layers upon layers. In other words we've gota brand new bulk buy programavailable now on core Outlier products.\xa0

The backstory is a bit complex, but the short version is we're always looking for a cleaner and simpler way to reward people who buy multiples of our stuff and don't return them. We used to do combo packs and 3-packs but both never played nice with our e-commerce and returns system so we're launching something calledbulk buy eligibleinstead. Here is how it works:

If you buy five or more bulkbuy eligible productsin an order we automatically reduce the price of those items by 15%. Done.\xa0

There is a catch of course, if you return ANY of those items it voids the whole discount across all the items. Returns are a necessary part of an e-commerce business and we try to have as good a return policy as possible, but to be quite frank that shit is expensive. The less people return things the lower we can keep the prices and this setup is designed to reward people who don't return things, it's that simple.You can read the full details here.

So whatitems are bulk buy eligible?The ones that make sense to buy in bulk of course, and that's quite a few...

Acottontwill Boxford
Alienskin Billfold\xa0
Alphawoollinen Duvet
Bomb Dungarees
Bombdeux
Bombworks
Daybreak Merino Cut One
Daybreak Merino Cut Two
Dreamweight Normie
Dreamweight Raw Cut Longsleeve
Dreamweight Raw Cut Shortsleeve
Dreamweight Raw Cut Turtleneck
Futurebigs
Futuredarts
Futureslimworks
Grid Linen Towel
Hemp137 Boxford
Injected Linen Pants
Injex Baggies
Injex Boxford
Injex Popover
Merino Watch Cap
New Earth Cotton Cut Three
New Earth Cotton Longsleeve
New Way Five-Fives
New Way Shorts
New Way Ten-Fives
Ramiefall 107 Yes
Ramielust Cut One
Ramielust Cut Two
Ramielust Longsleeve
Slim Dungarees
Sportweight Merino Cut One
Sportweight Merino Cut Two
Strongdarts
the Carry
Ultrafine Merino Cut One
Ultrafine Merino Cut Two
Ultrafine Merino Cut Three
Ultrafine Merino Longsleeve
Warmform Balaclava

How is that for a list? Happy shopping everyone!


Abe, Tyler and the Outlier Team

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