The Short Way of the Fives (New Way Five-Fives this week, Seven-Fives coming soon)

OUTLIER sent this email to their subscribers on March 28, 2024.
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Hey Everyone,


The daffodils are blooming, Spring is here in New York and while it’s not quite shorts weather it’s close enough for us to start planning. First up are our 5.5” wonders, theNew Way Five-Fives.\xa0
WWW.OUTLIER.NYC/FIVE-FIVES

Ages ago we had the Three Ways, which evolved into theNew Ways, and then a few years back we started to crave something a little bit shorter and theNew Way Five-Fiveswere born. Truth be told they are not that short at all, style them right and you can get a bit of a preppy/slutty effect, but wear them low on the hips and it’s a perfect dialed in swim trunk length. And you can swim in them for sure, they’ve got flow through pockets to handle the waters, a paracord + 3Bar adjust to keep them on you in the roughest waves and a Zelan R3 C0 (fluorocarbon/PFC free) DWR treatment so they dry quickly. The swimming is the bonus territory though, more than anything these are a good looking, lightweight and seriously durable short with a tailored waistband and a whole lot of color options. TheNew Way Five-Fives.
WWW.OUTLIER.NYC/FIVE-FIVES

If you want to get really swim ready we recommend adding a towel. OurGrid Linen Towelsare the best damn beach towels around. They roll up to about the size of a magazine for easy travel, and the 100% linen dries fast and sheds sand like nobody's business. Our newDeepgrid Cottolinentowels are thicker and heavier, we think of them more as house towels but they still are lighter and more effective than pure cotton joints, so maybe that makes them a contender for the best damn pool towel? Irregardless they make amazing, quick drying and mildew resistant house towels that mix the linen “precision drying” feel with a little bit of cotton fluff for comfort. Use the codeSWIMWAYto activate our swim pairing, buy one pair of either the New Way Five-Fives orNew Way Seven-Fives(expected very soon) enter thatSWIMWAYcode and you can save \\$45 off the cost of a towel. Use that \\$45 on some beach treats and you’ve got yourself a weekend.\xa0
WWW.OUTLIER.NYC/GRIDLINEN-TOWEL
WWW.OUTLIER.NYC/DEEPGRID-TOWEL
WWW.OUTLIER.NYC/FIVE-FIVES
WWW.OUTLIER.NYC/SWIMWAY


Abe, Tyler and the Outlier Team

PS -Seven-Fivesnext week…

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Photos by\xa0Emiliano Granado\xa0and\xa0JP Rodriguez\xa0
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