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Heythere,
Welcome to the PickFu newsletter, where we share tips for gathering consumer insights, testing products and campaigns, and optimizing your sales and marketing efforts!
As 2023 winds down, we’re looking back and recapping our biggest product updates, helpful resources, success stories, and more from this year.
Happy holidays from all of us at PickFu! ✨
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📆 PickFu’s year in review
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A huge thanks to the thousands of people and teams who ran a poll (or several) in PickFu this year. 🧡Here's a few fun stats from 2023!
🤩 Total published polls:32,000+
🤯 Biggest number of polls from a single account:653
🎯Most popular audience targeting trait:Amazon Prime member
💨Fastest poll completion time:167.8 seconds
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🧱 Templates: Ready-to-go polls for common use cases
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Need feedback fast? We have a Template for that. ✅
Whether you’re new to consumer research or a seasoned analyst,PickFu Templatesare designed to help you create and launch a poll in just a few clicks. |
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These pre-made, discounted polls are the fastest and easiest way to get feedback from your target audience. Just choose your use case, add your assets, and check out – it’s that simple.
Whether you’re validating a new product idea, designing a mobile app, or testing book title options, we have Templates across several industries and use cases, including:
🛍️ Amazon competitor test
📚 Book cover feedback
👾 Game character comparison
💻 Website review
Check out our full gallery of poll Templates! |
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In 2023, we spent a ton of time upgrading the PickFu platform based on customer feedback. Here’s a roundup of the biggest updates.
Feedback? Questions? Reach out to our team anytime atinfo@pickfu.com. 👋 |
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Human insights, AI-accelerated 🤖
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2023 was the year of AI, and PickFu was no exception.
We added asuite of AI toolsto the platform to help users understand and analyze their poll results faster – no more manually parsing through hundreds of responses to find trends.
✍️AI Summary:summarizes your audience responses, interprets the findings, and suggests next steps
😀AI Sentiment:understand at a glance what respondents liked and disliked about each option
🔍AI Labs:dig deeper into results by asking questions, such as how to improve your products based on audience feedback or suggestions for future polls to run
Learn more abouthow to supercharge your consumer research with AI. |
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More audience targeting traits 🎯
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There are more ways than ever to reach the people who match your ideal customers.We added several new audience targeting traits this year, including:
🏠 Household income range
👗 Dressing style
🏋️ Workout types
🎰 Gambling habits
🤖 AI tools users
💗 Dating apps users
🧑\u200d🎓 Online learners
⛽ Car fuel type
Don’t see the demographic you need? Reach out to our team to request a new trait.
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Coming soon: more respondent countries 🌏
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Currently when building PickFu polls, you can target respondents in five countries: theU.S. 🇺🇸, U.K. 🇬🇧, Canada 🇨🇦, Germany 🇩🇪, and Australia 🇦🇺.
But we’re expanding our horizons…coming soon:we’re welcomingMexico 🇲🇽 and Japan 🇯🇵to the PickFu panel!
Stay tuned for the official launch of these new country targeting options in the Poll Builder. In the meantime, if you’d like to join the beta, contactinfo@pickfu.com. |
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👋 Visit us at GDC and Prosper 2024!
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Our team is pumped to attend two of our favorite trade shows again in March:Prosper Showfor marketplace sellers andGDCfor game developers! 🎉
We’d love to see you at our booths. Stop by and say hi (there might be some swag in it for you 😉).
Prosper (March 4-6):Booth 550
GDC (March 18-22):Booth P1755 |
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Thanks for reading, and thanks so much for being a PickFu user or follower in 2023. We truly appreciate all your support and feedback. 🧡
Happy holidays and happy polling!
- John at PickFu
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